Keep in touch:

Browse: Home / Churches – Join ESLIM! / Student Recruitment

ESL Class Locations and Schedule

A complete list of ESL class times and locations is available here.

Stay Connected

Student Recruitment

ESLIM spends thousands of dollars every year on student recruitment.  Our combination of mass media advertising and direct personal contact is a highly effective recruitment tool — one that few individual churches could afford on their own.

Multi-lingual Personnel

We believe that personal contact is key to successfully placing students in a program that fits their needs.  Accordingly, the centerpiece of our recruitment efforts is our ability to return calls and emails in four languages — Spanish, Korean, Vietnamese, and English.  Our Program Administrator is fluent in Spanish and we retain others to return calls and emails left by Korean and Vietnamese speakers.

ESLIM Brand Value

As one of the oldest faith-based ESL programs in Northern Virginia, the ESLIM name has tremendous value.  We are one of the first places that potential students and volunteers check on the Internet — search Google for “English classes northern Virginia,”  and ESLIM’s website is among the first results listed.

Advertising Campaigns

To ensure that we reach as many potential students as possible, ESLIM engages in extensive mass media advertising.

We purchase advertisements on Spanish-language radios stations and prepare a pamphlet containing information about all of our programs’ locations and class schedules, which is distributed through the local public library systems and via email to our member churches.

In addition to free public service announcements in a variety of publications, we place paid advertisements in newspapers such as the Washington Post’s Spanish publication, El Tiempo Latino, the Korea Times and Korea Daily News, and Vietnamese-language newspapers such as Viet Bao and Doi Nay.

Advertising Samples

Here is a recent sample of our Spanish radio ad:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Print Advertising

Examples of our foreign-language advertising (click on images for larger view):

Korean

Vietnamese

Spanish